Join us at the Independent Investor Summit in NYC on September 12th!
Markets are breaking records. Public equities are outperforming. And individual investors are driving it all. It’s officially the rise of the retail investor.
On September 12th in NYC, I’m hosting the Independent Investor Summit — a one-day event built exclusively for self-directed investors.
We’re bringing together some of the smartest public market investors I know for a full day of macro insights, market predictions, and one-on-one fireside chats. Speakers include Darius Dale, Jordi Visser, Jeff Park, Chris Camillo, Tom Sosnoff, Jon & Pete Najarian…plus more to be announced.
Pomp Letter subscribers can use code POMPLETTER50 for 50% off GA tickets if you register here by August 8th. See you all there.
To investors,
The meme is the message. That is a phrase that I have uttered hundreds of times in recent years. We are living through a period of time where memes not only set the public conversation, but they spread like a digital wildfire on social media when they strike a chord.
Take American Eagle as the most recent example. They announced a new ad campaign with Sydney Sweeney, an American actress who became popular in recent years as a modern symbol of American beauty. Whether you find her attractive or not, your opinion doesn’t matter because the market has determined Sweeney is a meme. And remember, memes are the message.
So when American Eagle announced the ad campaign, it wasn’t just any regular ad campaign. It was a campaign that pulled on the nostalgia of a generation — woman in jeans around an American muscle car.
But the genius of this ad campaign is not only the person in the ads or the throwback feeling infused throughout the creative, but rather the simplicity of the meme — Sydney Sweeney has great jeans.
So simple, so powerful.
But you may be wondering why the hell am I talking about a random ad campaign to people in finance? Well, American Eagle’s stock has surged about 22% since yesterday’s close.
And you can see some of the largest finance-related social media accounts posting about the meme and the stock price movement.
So how is this all connected? Our friends at Geiger Capital point out that the self-directed investors online are all over these types of internet-native moments as soon as they happen. Look at what this investor on Reddit posted yesterday:
This is the future of finance. Memes grab and hold attention. Attention turns into capital flows. Capital flows turn into assets on a company’s balance sheet. And assets on a company’s balance sheet can be invested to create more revenue and profit.
We saw companies like GameStop turn the newfound attention into more than $9 billion in assets on their balance sheet. DJT stock has loaded up their balance sheet with billions of dollars as well. Those are just two examples. There are plenty more.
Memes are the message. And if you can create the right meme, it is worth billions of dollars to public companies now.
Hope you all have a great day. I’ll talk to everyone tomorrow.
- Anthony Pompliano
Founder & CEO, Professional Capital Management
Everyone Wants Bitcoin Now
Polina Pompliano and Anthony Pompliano discuss what’s going on with bitcoin, new regulation coming out of Washington DC, the rise of self-directed investors, athletes being paid in bitcoin, and why retail continues to beat institutions to various investment opportunities.
Enjoy!
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