The Pomp Letter
The Pomp Letter
Who Will Spend Their Way To Becoming The Global Crypto Brand?
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Who Will Spend Their Way To Becoming The Global Crypto Brand?

2

To investors,

This morning there were numerous announcements of crypto companies sponsoring athletes or professional sports leagues. The first was a deal where FTX has signed an endorsement deal with Tom Brady and Gisele Bündchen. They will each receive equity in FTX, along with a signing bonus that is paid exclusively in cryptocurrencies.

The second deal…

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