How Apple Created The Best Products In The World

Pomp’s notes on Creative Selection by Ken Kocienda

To investors,

I have been reading one book per week this year. This past week’s book was Creative Selection: Inside Apple’s Design Process During The Golden Age of Steve Jobs written by Ken Kocienda. Highly recommend reading it. If you are interested in the individual highlights that I made in the physical book, you can read those here. Hope you enjoy th…